Industry Difficulties & Challenges
Difficulty in Learner Enrollment
Difficulty in Customer Conversion
Difficulty in Customer Retention
Difficulty in Operation
Full-link Learner Reach
Full-link Learner Reach
- Integrated channels such as APPs, systems, and third-party platforms enable full-link intelligent user engagement, building an information link for educational institutions to connect learners and improving the efficiency of enrollment and service information delivery
Enrollment Marketing
- Full-link traffic attraction allows for unified delivery of enrollment messages and multi-platform cross-field fission marketing
Schedule Notification
- Dynamic course notifications and multi-channel strategy-based push notifications ensure message delivery
Privilege Reminder
- Well-timed user privilege reminders improve learning experience and learner stickiness
Teaching Evaluation
- Teaching survey notifications are pushed in real-time to collect learner feedback and to help improve educational quality
Personalized Teaching Service
Personalized Teaching Service
- Learner portraits are depicted precisely based on educational institutions' data assets and Aurora Mobile models, allowing institutions to get closer to users through data-driven personalized services
Learner Management
- Learner status is tracked automatically and learner attributes are tagged intelligently
Product Portrait
- Teaching and marketing data are aggregated to depict product portraits and improve product solutions
Learner Rating
- Learners are rated precisely through Joint Modeling to tap their potential with scores
Personalized Teaching
- Group-based services are provided for learners to improve target accuracy and traffic value
AI Operation and Marketing
AI Operation and Marketing
- User behaviors are identified with the aid of AI perception to enable personalized marketing and build an JOperation system, so educational institutions can increase traffic value
Learner Allocation
- User attributes are identified precisely based on holographic portraits to allocate personnel to follow up on learners as needed
Learner Assessment
- Well-timed return visit and survey according to learner willingness help well maintain users
AI Group-based Operation
- AI-based user value prediction and group-based operation help improve user retention
Intelligent Recommendation
- Intelligent match between resources and engagement channels based on operation plan enables efficient, personalized traffic attraction
Learner Credibility Verification
Learner Credibility Verification
- Operators' credibility data are adopted to enable phone number-based user identity verification, improve user perception experience, facilitate rapid user acquisition and conversion, and reduce user churn and privacy leakage risk
One-click Login
- One-click SIM card login reduces operation steps and user churn
Identity Verification
- Sensor-free learner identity verification improves verification efficiency and learning reliability
Information Protection
- Sensitive information leakage risk is minimized to enhance the security of systems and APPs
Auxiliary SMS Authentication
- Users who cannot be automatically authenticated can be authenticated quickly by SMS
Solution Framework
Customer Case
New Oriental Education
JPush has helped New Oriental Online address the issue of poor network information transmission based on the agency's sound virtual classroom structure. The open connection and union-based push notification channels of JPush have activated an information link between classrooms and learners to efficiently transmit to users such information as product promotion, course notifications, after-class assignments, and teacher comments. This ensures business continuity in a non-contact way and allows for monitoring full-lifecycle status of classrooms in real-time, so that learners can take classes online without interruption.
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